A social media presence is key for all businesses to attract new customers and engage with existing ones. But keeping up with managing social media accounts for your business can be a full-time job in itself. From scheduling content to monitoring what’s going on across different channels – there’s a lot to juggle. Luckily there are plenty of social media management tools out there that can make it easier.
We’ve rounded up a few of the top free social media management tools that will help you keep a strong social media presence.
Hootsuite
Hootsuite is a favorite for many businesses, large and small, for its robust scheduling tool. You can easily schedule posts across multiple social media platforms in one go. We love that the free version allows you to manage up to 3 social profiles and schedule up to 30 messages. This is a great starting point for any small business.
Why we love Hootsuite:
– Ability to schedule to multiple accounts in one dashboard
– Integrated photo editor
– Ability to customize streams
✅ Free Version
✅ Mobile App
✅ Scheduling functionality
Buffer
Another popular tool for social media management is Buffer. You can select one platform to post on or publish the same content across all of your accounts. You can also select certain times of the day to schedule. Select schedule next and the post will be automatically scheduled for that time. It has a 14-day trial for the paid plans but also a free version where you can have 2 social profiles and up to 10 scheduled posts. You’ll have to pay to upgrade but we found their plans to be the most affordable for a small business.
Why we love Buffer:
– Affordable plans
– Very easy to schedule posts
– Pinterest supported
✅ Free Version
✅ Mobile App
✅ Scheduling functionality
TweetDeck
For those of you only using Twitter as part of your social media strategy you’ll be happy to know that TweetDeck is a completely free tool you can use to manage all things Twitter. You can add various streams on your dashboard to track mentions, hashtags, replies, scheduled posts, DMs, and more. Oh yes, you can schedule Tweets very easily on there!
Why we love TweetDeck:
– It’s free
– Schedule Tweets
– One dashboard view
✅ Free Version
✅ Scheduling functionality
Later
If Instagram is your bread and butter then you’ll want to check out Later. We use it at Dumpling to manage our own accounts. It has all the features you need to plan, schedule, publish, monitor, and analyze your Instagram. Our favorite feature is the preview mode where you can see all of your posts visually lined up in a grid. From there you can drag and arrange them to make sure your feed is looking on point. The free plan allows you to have 1 set of social media profiles and 30 posts.
Why we love Later:
– You can visually plan out posts
– Ability to schedule Stories
– Tells you when your followers are most active online
✅ Free Version
✅ Mobile App
✅ Scheduling functionality